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Privacy

Privacy policy

The protection of your personal data is important to us.

In the following, we would like to inform you that we request personal data from you and store it electronically. Your data will be stored and processed by us in compliance with the relevant provisions of the national data protection laws and the General Data Protection Regulation (DSGVO).

The responsible party within the meaning of the aforementioned regulations is:

Kindermaxx UG

Managing Director Janna Clazina Bosch

Unsöldstraße 2

80538 Munich

Telephone: +49 89 2109 3633

E-mail: service@kindermaxx.de

 

I.             General

1. terms

In order to ensure the readability and comprehensibility of our data protection declaration, we inform you in advance about basic terms used in the GDPR.

- Personal data

Personal data means any information relating to an identified or identifiable natural person (hereinafter "data subject"); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.

- Data subject

A data subject is any identified or identifiable natural person whose personal data are processed by the controller.

- Processing

Processing means any operation or set of operations which is performed upon personal data, whether or not by automatic means, such as collection, recording, organisation, filing, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.

- Restriction of processing

Restriction of processing is the marking of stored personal data with the aim of limiting their future processing.

- Profiling

Profiling is any form of automated processing of personal data which consists of using such personal data to evaluate certain personal aspects relating to a natural person, in particular to analyse or predict aspects relating to that natural person's performance at work, economic situation, health, personal preferences, interests, reliability, behaviour, location or change of location.

- Pseudonymisation

Pseudonymisation is the processing of personal data in such a way that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organisational measures which ensure that the personal data are not attributed to an identified or identifiable natural person.

- Controller or person responsible for processing

The controller or person responsible for processing is the natural or legal person, public authority, agency or other body which alone or jointly with others determines the purposes and means of the processing of personal data. Where the purposes and means of such processing are determined by Union or Member State law, the controller or the specific criteria for its designation may be provided for under Union or Member State law.

- Processor

Processor means a natural or legal person, public authority, agency or other body which processes personal data on behalf of the controller.

- Recipient

Recipient means a natural or legal person, public authority, agency or other body to whom personal data are disclosed, whether or not a third party. However, public authorities that may receive personal data in the context of a specific investigation mandate under Union or Member State law shall not be considered as recipients.

- Third party

Third party means any natural or legal person, public authority, agency or other body other than the data subject, the controller, the processor and the persons authorised to process the personal data under the direct responsibility of the controller or the processor.

- Consent

Consent is any freely given indication of the data subject's wishes for the specific case in an informed and unambiguous manner in the form of a statement or other unambiguous affirmative act by which the data subject indicates that he or she consents to the processing of personal data relating to him or her.

- Payment service providers

Payment service providers are used to process payments under contracts that a data subject enters into with the data controller.

2. type and scope of data collection

When accessing our website or retrieving a file stored on our website, data is collected and processed. In principle, this only happens if it is necessary for the provision of a functional website and its contents and services. Furthermore, personal data is generally only collected and used with the corresponding consent. An exception applies in those cases in which the prior collection of consent is not possible for actual reasons and the processing of the data is permitted by legal regulations.

a.            Legal basis for the processing of personal data

If we obtain the consent of the person concerned for the processing of personal data, Art. 6 (1) lit. a DSGVO serves as the legal basis.

If the processing of personal data is carried out for the fulfilment of contracts concluded with us, Art. 6 para. 1 lit. b DSGVO serves as the legal basis. This also applies to processing operations that are necessary for the implementation of pre-contractual measures.

Insofar as the processing of personal data is necessary for the fulfilment of a legal obligation to which our company is subject, Art. 6 para. 1 lit. c DSGVO serves as the legal basis.

In the event that vital interests of the data subject or another natural person make the processing of personal data necessary, Art. 6 (1) (d) DSGVO serves as the legal basis.

If the processing is necessary to protect a legitimate interest of our company or a third party and the interests, fundamental rights and freedoms of the data subject do not outweigh the first-mentioned interest, Art. 6 (1) f DSGVO serves as the legal basis for the processing.

b.            Data deletion and storage period

The deletion of the personal data collected by us takes place as soon as the purpose of the storage ceases to apply.

Data is stored if this is provided for by a law, a regulation under Union law or other regulations.

Furthermore, the data will be deleted when a storage period prescribed by the aforementioned standards expires, unless there is a need to continue storing the data for the conclusion or fulfilment of a contract.

II. own data collection via the website

1. log files

a.            Description and scope of data processing

When you access our website

- Browser type/version

- Operating system used

- Referrer URL (previously visited website), as well as pages accessed on our website

- IP address

- Date and time of server request

- Internet service provider

logged.

b.            Legal basis for data processing

The legal basis for the storage of the data and the log files is Art. 6 para. 1 lit. f DSGVO.

c.            Purpose of data processing

The storage in log files ensures the proper functioning of our website. It also serves to optimise and ensure the security of our systems. An evaluation of the data for marketing purposes does not take place in this context.

d.            Duration of storage

The data we store is deleted as soon as it is no longer required to achieve the purpose for which it was collected. This is the case after seven days at the latest. Storage beyond this period is possible. In this case, the IP addresses of the users are deleted or alienated, so that an assignment of the calling client is no longer possible.

e.            Possibility of objection and removal

The collection of the aforementioned data is absolutely necessary for the operation of the website. Consequently, the user has no right of objection.

1. technically necessary cookies

a.            Description and scope of data processing

Our website uses cookies. Cookies are text files that are stored on the visitor's computer system when our websites are called up. Cookies contain a string of characters that enables the visitor's browser to be identified when our website is called up again. We use technically necessary cookies that serve to make our offer more user-friendly, effective and secure.

The following data, for example, is stored and transmitted in the cookies:

- Articles in the shopping cart

- login data

- language settings

The data obtained from this is pseudonymised by us. It is therefore not possible to assign the data to the visitor. Furthermore, this data is not stored with other personal data.

You can set your browser in such a way that you are informed about the setting of cookies and decide individually about their acceptance or exclude the acceptance of cookies for certain cases or in general. If you do not accept cookies, the functionality of our website may be limited.

Insofar as cookies are also set on our websites for advertising and/or analysis purposes, we inform you about this separately in this declaration.

b.            Legal basis for data processing

The legal basis for the processing of personal data using necessary cookies is Art. 6 (1) lit. f DSGVO.

c.            Purpose of data processing

Technically necessary cookies serve to simplify the use of websites. Some functions of the website or the online shop cannot be offered without the use of cookies. For these, it is necessary that the browser is recognised even after a page change.

The user data collected through technically necessary cookies are not used to create user profiles.

d.            Duration of storage, possibility of objection and removal

Cookies are stored on the user's computer and transmitted by it. Therefore, users also have full control over the use of cookies. By changing the settings in your internet browser, you can deactivate or restrict the transmission of cookies. Cookies that have already been stored can be deleted at any time. This can also be done automatically. If cookies are deactivated for our website, it may no longer be possible to use all the functions of the website to their full extent.

2. contact form and e-mail

If you contact us via the contact form or by e-mail, you agree to e-mail communication that is transport-encrypted but not content-encrypted. Please inform yourself about the associated risks, e.g. here: https://www.bsi-fuer-buerger.de.

a.            Description and scope of data processing

We provide visitors to our website with a contact form for quick, electronic contact. The data entered in the input mask is transmitted to us and stored.

In addition, the user's IP address, as well as the date and time of transmission, are stored at the time of submission.

Alternatively, it is possible to contact us via the e-mail address provided. In this case, the user's personal data transmitted with the e-mail will be stored.

The data will not be passed on to third parties. The data is used exclusively for processing the enquiry.

b.            Legal basis for data processing

The legal basis for the processing of data is Art. 6 para. 1 lit. a DSGVO.

The legal basis for the processing of data transmitted in the course of sending an e-mail is Art. 6 para. 1 lit. f DSGVO. If the e-mail contact aims at the conclusion of a contract, the additional legal basis for the processing is Art. 6 para. 1 lit. b DSGVO.

c.            Purpose of the data processing

The processing of personal data is solely for the purpose of processing the contact. In the case of contact by e-mail, this also constitutes the necessary legitimate interest in processing the data.

The other personal data processed during the sending process serve to prevent misuse of the contact form and to ensure the security of our IT systems.

d.            Duration of storage

The data is deleted as soon as it is no longer required to achieve the purpose for which it was collected. For the personal data from the input mask of the contact form and those sent by e-mail, this is the case when the respective conversation with the user has ended. The conversation is ended when the circumstances indicate that the matter in question has been conclusively clarified.

The additional personal data collected during the sending process will be deleted after a period of seven days at the latest.

If the correspondence results in a business transaction, we are legally obliged to shop the correspondence for 6 years (beginning with the end of the calendar year in which the respective letter was sent).

e.            Possibility of objection and removal

The user has the possibility to revoke his consent to the processing of personal data at any time. To do so, the user can contact the data controller via the contact options provided on the website. If the user contacts us by e-mail, he or she can object to the storage of his or her personal data at any time. In such a case, the conversation cannot be continued.

If the storage of the data results from a legal obligation, there is no right of objection.

4. newsletter

a.            Description and scope of data processing

Users have the option of subscribing to our newsletter on our website. When registering for the newsletter, the data requested from the input mask is transmitted to us.

In addition, the following data is collected during registration:

- IP address of the computer of the person registering

- Date and time of registration

As part of the registration process, consent is obtained by means of a so-called double opt-in procedure.

If customers have purchased goods or services from us and have deposited their e-mail address in the process, this may subsequently also be used to send a newsletter. In such a case, only direct advertising for our own similar goods or services will be sent via the newsletter.

a.            Legal basis for data processing

The legal basis for the processing of data after registration for the newsletter by the user is Art. 6 para. 1 lit. a DSGVO if the user has given his consent.

The legal basis for sending the newsletter as a result of the sale of goods or services is Section 7 (3) UWG.

b.            Purpose of data processing

The collection of the user's e-mail address serves to deliver the newsletter.

The collection of other personal data as part of the registration process serves to prevent misuse of the services or the e-mail address used.

c.            Duration of storage

The data is deleted as soon as it is no longer required to achieve the purpose for which it was collected. The user's e-mail address is therefore stored for as long as the subscription to the newsletter is active.

d.            Possibility of objection and removal

The subscription to the newsletter can be cancelled by the user concerned at any time. For this purpose, a corresponding link can be found in each newsletter.

1. newsletter tracking

a.            Description and scope of data processing

The newsletters we send contain so-called tracking pixels. Tracking pixels are miniature graphics that are embedded in e-mails that are sent in HTML format in order to enable log file recording and log file analysis. The personal data collected in this way is not passed on to third parties. During the registration process, your consent is obtained for this by means of a so-called double opt-in procedure.

b.            Legal basis for data processing

The legal basis for the processing of data after registration for the newsletter is Art. 6 Para. 1 lit. a DSGVO if the user has given his consent.

c.            Purpose of data processing

Newsletter tracking serves the statistical evaluation of the success or failure of online marketing campaigns. This enables us to track whether and when an email is opened and which links in the email are clicked. Newsletter tracking also serves to improve and optimise the newsletter.

d.            Duration of storage

Your data will be deleted when it is no longer required for our business processes and there is no legal obligation to retain it.

e.            Possibility of objection and removal

The consent of the user concerned can be terminated at any time by unsubscribing from the newsletter. For this purpose, there is a corresponding link in every newsletter, for example.

 

6. Registration during the ordering process or entry for guest orders

a.            Description and scope of data processing

Users have the option to register on our website.

During registration, the data requested from the input mask is transmitted to us and stored. The same applies to the entries made as part of the guest order.

Personal data may be transferred to third parties, such as parcel service providers, if this is necessary for the fulfilment of the contract. These third parties use the data thus transferred exclusively for internal purposes that are attributable to us. For more details, please refer to section III. of this data protection declaration.

b.            Legal basis of data processing

The registration and the guest order serve to carry out pre-contractual measures and the fulfilment of a contract to which the user is a party. Thus, the legal basis for the processing of the data is Art. 6 para. 1 lit. b DSGVO.

c.            Purpose of the data processing

The registration of the user is necessary for the fulfilment of contracts with users or for the implementation of pre-contractual measures. The same applies to the entries within the scope of the guest order.

d.            Duration of storage

The data is deleted as soon as it is no longer required to achieve the purpose for which it was collected.

This is the case for the data collected during the registration process when the registration on our website is cancelled or modified.

This is the case for the data collected during the registration process or the guest order process for the fulfilment of a contract or for the implementation of pre-contractual measures when the data is no longer necessary for the implementation of the contract. Even after the conclusion of the contract, there may be a need to store personal data of the contractual partner in order to comply with contractual or legal obligations.

For legal reasons, we must retain correspondence exchanged in connection with the conclusion of a contract for 6 years (beginning with the end of the calendar year in which the respective letter was sent).

e.            Possibility of objection and removal

Users have the option to cancel their registration at any time. Users can change the stored data themselves or have it changed at any time.

For information on how to delete the registration, please contact the person responsible.

If the data is required for the fulfilment of a contract or for the implementation of pre-contractual measures, early deletion of the data is only possible insofar as contractual or legal obligations do not prevent deletion.

I.             Transfer of data to third parties for the performance of a contract

1. general

a.            Description and scope of data processing

When you place an order, we collect and use your personal data only to the extent necessary to fulfil and process your order and to deal with your enquiries. The data entered by you during the ordering process will be passed on to service partners that we require to process the contractual relationship or to service providers that we use as part of order processing, insofar as this is necessary for the fulfilment of the contract or is approved by you.

In addition to the recipients named in the respective clauses of this data protection declaration, these are, for example, recipients of the following categories:

Shipping service providers, payment service providers, merchandise management service providers, service providers for order processing, web hosts, IT service providers and dropshipping merchants.

a.            Legal basis of the data processing

The processing described above serves to fulfil a contract to which the user is a party. The legal basis for the processing of the data Art. 6 para. 1 lit. b DSGVO.

b.            Purpose of the data processing

The transfer serves the fulfilment of our contractual obligations.

c.            Duration of storage

Your data will be deleted when it is no longer required for the performance of the contract, unless there are contractual or statutory retention obligations to the contrary.

d.            Possibility of objection and removal

The user has the possibility to revoke the given consent at any time with the person responsible or the provider.

If the data is required for the fulfilment of a contract or for the implementation of pre-contractual measures, premature deletion of the data is only possible insofar as contractual or legal obligations do not prevent deletion.

1. payment service provider

a.            Description and scope of data processing

If a user selects a payment service provider for payment processing during the ordering process, the user's data that is required to carry out the payment is automatically transmitted to the payment service provider. These are, for example, the name and address, bank data, such as account numbers or credit card numbers, passwords, TANs and checksums as well as the contract, totals and recipient-related details. In this case, the responsible party does not receive any account or credit card-related information, but only the information as to whether the payment transaction was successful. Under certain circumstances, the data may be transmitted by the payment service provider to credit agencies for the purpose of checking identity and creditworthiness. In this respect, please refer to the general terms and conditions and data protection information of the payment service provider, which you can view on its website.

If you have to be registered with your chosen payment service provider in order to use it, you will be redirected to its pages during the payment process. In this case, the provider collects the data itself. In this respect, the privacy policy of the respective payment service provider applies.

The payment service providers offered by the responsible party and further information about them can be found in the payment information.

b. Legal basis for data processing

The legal basis for the processing of the data is Art. 6 para. 1 lit. b DSGVO (processing for the implementation of pre-contractual measures and fulfilment of a contract).

c.            Purpose of the data processing

The transmission of the data to the selected payment service provider serves the fulfilment of a contract to which the user is a contracting party; it is carried out in particular for payment processing, for abuse prevention, as well as for identity and creditworthiness checks.

d.            Duration of storage

Your data will be deleted when it is no longer required for our business processes and there are no legal storage obligations to the contrary. We have no influence on the storage of data at the payment service provider, please contact the payment service provider you have chosen directly, who is the "responsible party" in the sense of the data protection regulations.

e.            Possibility of objection and removal

You have the rights listed in this data protection declaration under "III. Rights of the data subjects", which can be asserted against the respective data controller.

1. data transmission for credit assessment

a.            Description and scope of data processing

In the cases permitted by law, data may be transmitted to credit agencies for the purpose of checking creditworthiness within the framework of payment processing. Recipients of the data may be the following companies:

- Schufa, SCHUFA Holding AG, Kormoranweg 5, 65201 Wiesbaden https://www.schufa.de/de/datenschutz/

- Arvato Bertelsmann, Bertelsmann SE & Co. KGaA, Carl-Bertelsmann-Straße 270, 33311 Gütersloh, https://finance.arvato.com/de/ueber-arvato/datenschutz.html

- Paigo GmbH, Gütersloher Str. 123, 33415 Verl, https://paigo.com/de-de/datenschutz

- Creditreform, Verband der Vereine Creditreform e.V., Hellersbergstraße 12, 41460 Neuss, https://www.creditreform.de/eu-dsgvo.html

- Bürgel, CRIF Bürgel GmbH, Radlkoferstraße 2, 81373 Munich, https://www.crif.de/media/2106/informationsblatt-art-14-crif-buergel-gmbh.pdf

b.            Legal basis for data processing

The legal basis for the processing of the data is Art. 6 para. 1 lit. b DSGVO.

c.            Purpose of data processing

The transmission takes place for the prevention of misuse, as well as for identity and creditworthiness checks.

d.            Duration of storage

Your data will be deleted when it is no longer required for our business processes and there are no legal storage obligations to the contrary. We have no influence on the storage of data by the provider. You can reach the provider under the above contact details.

e.            Possibility of objection and removal

The user has the possibility at any time to revoke the given consent with the provider or the person responsible. It is not possible to revoke data that is absolutely necessary for payment processing.

I.             Data transfer to service providers for the purpose of sending newsletters

1. Sendinblue

a.            Description and scope of data processing

We use the newsletter service Sendinblue to send the newsletter and for email marketing purposes. The provider is Sendinblue GmbH, Köpenicker Straße 126, 10179 Berlin.

The provider stores the data entered during registration, at least your e-mail address.

Furthermore, the IP address assigned during registration, as well as the date and time of registration are stored.

Furthermore, information on click behaviour is collected and stored after receipt of the newsletter.

b.            Legal basis for data processing

The legal basis for the processing of data after registration for the newsletter by the user is Art. 6 Para. 1 lit. a DSGVO if the user has given his consent.

c.            Purpose of the data processing

Through the aforementioned data processing, we receive information that enables us to analyse the behaviour of the users. This enables us to optimise our newsletters and improve their display.

d.            Duration of storage

Your data will be deleted when it is no longer required for our business processes and there are no legal storage obligations to the contrary. We have no influence on the storage of data by the provider. You can reach the provider under the above contact details.

e.            Possibilities of objection and removal

Users can revoke their consent to the processing of personal data at any time by contacting the responsible party. To do so, the user must contact the controller via the communication channels provided. The latter can also arrange for the deletion of the data from the provider.

V.           Data transfer for the purpose of usage analysis

1. Google Analytics

a.            Description and scope of data processing

This website uses the web analytics service Google Analytics Provider is Google Ireland Limi-ted, Gordon House, Barrow Street, Dublin 4, Ireland.

Google Analytics uses analysis cookies. The information generated by the cookies about your use of this website is usually transmitted to a Google server in the USA and stored there. We extend the Google Analytics Code by the code "gat._anonymizeIp();". This code has the effect that the logged IP address is shortened by Google within member states of the European Union or in other contracting states to the Agreement on the European Economic Area before transmission. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator. The IP address transmitted by your browser when using Google Analytics will not be merged with other Google data. For further information, please visit https://www.google.com/analytics/terms/de.html or https://policies.google.com/?hl=de.

b.            Legal basis for data processing

The legal basis for the processing of users' personal data is Art. 6 para. 1 lit. a DSGVO.

c.            Purpose of the data processing

The processing of the users' personal data enables us to analyse the surfing behaviour of our users. By evaluating the data obtained, we are able to compile information on the use of the individual components of our website. This helps us to improve our website and its user-friendliness. By anonymising the IP address, the interest of users in the protection of their personal data is adequately taken into account.

d.            Duration of storage

Your data will be deleted when it is no longer required for our business processes and there is no legal obligation to retain it.

We have also specified that Google will automatically delete the data after 50 months.

e.            Possibility of objection and removal

Cookies are stored on the user's computer and transmitted by it. Therefore, users also have full control over the use of cookies. By changing the settings in your internet browser, you can deactivate or restrict the transmission of cookies. Cookies that have already been stored can be deleted at any time. This can also be done automatically. If cookies are deactivated for our website, it may no longer be possible to use all the functions of the website to their full extent.

In addition, you can prevent the collection of data generated by the cookie and related to your use of the website (incl. your IP address) to Google as well as the processing of this data by Google by downloading and installing the Browser Add-On at https://tools.google.com/dlpage/gaoptout?hl=de.

For an opt-out when using mobile devices, the following link Disable Google Analytics must be clicked from any mobile device.

2. google reCaptcha

a.            Description and scope of data processing

This website uses the reCaptcha service. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

When you click on the reCaptcha service, data is forwarded to Google's servers. These servers may also be located in the USA.

For example, how many mouse clicks the user has made on the website, which Google cookies are stored on the user's terminal device, as well as the language settings, the date of the call and the IP address are transmitted. Information on the duration of storage is available at https://www.google.com/intl/de/policies/privacy/ or at https://policies.google.com/?hl=de.

a.            Legal basis for data processing

The legal basis for the processing of the users' personal data is Art. 6 para. 1 lit. f DSGVO.

b.            Purpose of data processing

The use of the service serves to prevent misuse of the input options of our website by automated or machine input by distinguishing such input from that of a natural person (spam and bot protection).

c.            Duration of storage

Your data will be deleted when it is no longer required for our business processes and there are no statutory retention obligations to the contrary. We have no influence on the storage of data by the provider. You can reach the provider at the contact details above.

d.            Possibility of objection and removal

Cookies are stored on the user's computer and transmitted by it. Therefore, users also have full control over the use of cookies. By changing the settings in your internet browser, you can deactivate or restrict the transmission of cookies. Cookies that have already been stored can be deleted at any time. This can also be done automatically. If cookies are deactivated for our website, it may no longer be possible to use all the functions of the website to their full extent.

 

I.             Data transfer for advertising purposes

1. Google Ads

a.            DESCRIPTION AND SCOPE OF DATA PROCESSING

We have integrated Google Ads on our website. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

The use of Google Ads makes it possible to advertise our website by displaying interest-relevant advertising on the websites of third-party companies and in the search engine results of the Google search engine. If a user clicks on a Google Ads advertisement, a conversion cookie is stored on the user's computer. Conversion cookies do not serve to identify the user. Conversion cookies are used to track which sub-pages on our website were called up, whether a sale was generated or cancelled, and whether the user clicked on the ad.

was. The personal data is stored by Google in the USA. Google may pass this on to third parties.

a.            LEGAL BASIS FOR DATA PROCESSING

The legal basis for the processing of personal data using cookies for analysis purposes is Art. 6 (1) lit. a DSGVO.

b.            PURPOSE OF DATA PROCESSING

Google Adss enables the display of internet advertising in Google's search engine results, as well as in the Google advertising network. For this purpose, we define keywords in advance by means of which an advertisement is displayed in Google's search engine results exclusively when the user retrieves a keyword-relevant search result with the search engine. In the Google advertising network, the ads are distributed to topic-relevant websites by means of an automatic algorithm and in compliance with the previously defined keywords. The data obtained helps us to optimise our ads.

C.            DURATION OF STORAGE

Your data will be deleted when it is no longer required for our business processes and there are no legal obligations to retain it. We have no influence on the storage of data by the provider. You can reach the provider under the above contact details.

D.           POSSIBILITY OF OBJECTION AND REMOVAL

Cookies are stored on the user's computer and transmitted by it. Therefore, users also have full control over the use of cookies. By changing the settings in your internet browser, you can deactivate or restrict the transmission of cookies. Cookies that have already been stored can be deleted at any time. This can also be done automatically. If cookies are deactivated for our website, it may no longer be possible to use all functions of the website to their full extent.

Furthermore, the data subject has the option to object to interest-based advertising by Google. To do this, the data subject must call up the link www.google.de/settings/ads from any of the internet browsers he or she uses and make the desired settings there.

Furthermore, the data subject has the option to object to interest-based advertising by Google. To do this, the data subject must call up the link www.google.de/settings/ads from each of the internet browsers used by him or her and make the desired settings there.

Further information and the applicable data protection provisions of Google can be found at https://www.google.de/intl/de/policies/privacy/.

1. Bing Ads

a. Description and scope of data processing

We use "Bing Ads" for online marketing measures. The provider is Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA. We use so-called conversion tracking to find out which ad you came to us from and which products you click on on our website, and how long you stay on our website. For this purpose, we receive data about your click behaviour, but no personal information about the user identity. 

b. Legal basis for data processing

The legal basis for data processing is Art. 6 para. 1 lit. a DSGVO (consent). We would like to point out that the provider may process your data in the USA. You therefore consent pursuant to Art. 49 para. 1 sentence 1 lit. a DSGVO to your data being processed in the USA, whose level of data protection is deemed insufficient by the European Court of Justice. In particular, there is a risk that your data will be processed by US authorities for control and monitoring purposes without any legal remedy.

c. Purpose of the data processing

The processing is carried out for marketing purposes and to optimise our advertising services.

d. Duration of storage

We have no influence on the duration of storage by the provider. According to the provider's own information, search queries via the provider are deleted after 6 months by deleting the IP address.

e. Possibility of objection and removal

If you do not want your data to be collected and stored as explained above, you can refuse the setting of cookies by selecting the appropriate browser settings. Furthermore, you can declare your objection at http://choice.microsoft.com/de-DE/opt-out. Further information on data protection and the cookies used by the provider can be found at https://privacy.microsoft.com/de-de/privacystatement.

1. neocom purchase advice

a. Description and scope of data processing

On our website we use the online purchase advice software Neocom. The provider is Neo Commerce GmbH, Max-Bill-Str. 8, 80807 Munich. This enables us to provide services in the area of digital product advice.

To find the right product for you, you go through a series of questions. Browser information is stored during this process. You will then receive a product recommendation, which you can then have sent to you by e-mail.

We have concluded an order processing agreement with the provider. You can view this at https://neocom.ai/avv/.

b. Legal basis of data processing

The data processing that takes place when the queries are run through is based on our legitimate interest in the user-friendly design and optimal marketing of our website in accordance with Art. 6 Para. 1 lit. f DSGVO.

 

The results of the product consultation will only be sent if you have given your express consent in accordance with Art. 6 Para. 1 lit. a DSGVO.

c. Purpose of data processing

The data is processed for marketing purposes and for purchase advice.

d. Duration of storage

The data will be deleted when it is no longer required for our business processes.

e. Possibility of objection and removal

You can revoke your consent at any time with effect for the future. You can use the contact details listed here for this purpose.

You can obtain further information at: https://neocom.ai/de/datenschutz/

I.             Data transfer to social media services

1. two-click solution for the integration of YouTube

We have integrated components from YouTube on our website. YouTube is an Internet video portal that allows video publishers to post video clips free of charge and other users to view, rate and comment on them, also free of charge. YouTube allows the publication of all types of videos, which is why complete film and television programmes, but also music videos, trailers or videos made by users themselves can be accessed via the Internet portal.

The Youtube service is provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

The website does not embed Youtube videos directly into the website. Profiling by third parties is therefore excluded.

However, in order to view our videos, users must first click on the preview image. Only after consent or logging in can the video be viewed. Only at this moment will data be transferred.

You can find more information about this at http://www.youtube.com/t/privacy_guidelines and under the data protection regulations published by YouTube, which are available at https://www.google.de/intl/de/policies/privacy/. These provide information on the collection, processing and use of personal data by Google.

When you access the external content of these providers, you consent in accordance with Article 49 (1) sentence 1 lit. a DSGVO to your data being processed in the USA, whose level of data protection has been deemed inadequate by the European Court of Justice. In particular, there is a risk that your data will be processed by US authorities for control and monitoring purposes without any legal remedy.

The legal basis is Art. 6 para. 1 lit. a DSGVO after consent.

1. social media presence on Facebook

a.            General

In the following, we would like to inform you about the purpose, type and scope of the processing of personal data via social pages that we maintain on Facebook.

Insofar as we process the data transmitted to us ourselves, we are the responsible party within the meaning of the DSGVO. Insofar as the transmitted data is also or exclusively processed via Facebook, the following is also the controller

Facebook Ireland Ltd.

4 Grand Canal Square

Grand Canal Harbour

Dublin 2 Ireland

is the controller within the meaning of the DS-GVO.

The data processing is carried out on the basis of an agreement between jointly responsible persons pursuant to Art. 26 DS-GVO. The agreement can be viewed at the URL

https://www.facebook.com/legal/terms/page_controller_addendum.

You can contact Facebook's data protection officer via the online contact form provided by Facebook at https://www.facebook.com/help/contact/540977946302970.

b.            Types of data processed

If you contact us via Facebook, the following data will be processed by us:

- Users' inventory data, such as names, addresses.

- User contact data, such as email address, telephone number

- User content data, such as photos, videos, texts, etc.

Furthermore, Facebook collects the following data.

- Analysis data (Facebook Insights), such as websites visited, access data, devices used, IP addresses.

c.            Purpose of processing

- Provision of the social media page on Facebook

- Responding to enquiries via Messenger, communicating with users

- Marketing purposes

- Advertising purposes

Facebook continues to use user data for the following purposes

- advertising

- Creation of user profiles

- market research

d.            Legal basis

In accordance with art. 13 para. 1 lit. c DS-GVO, we inform you of the legal basis for data processing below.

 

- If the data processing is based on your consent, the legal basis is art. 6 para. 1 lit. a and art. 7 DS-GVO.

- If the data processing serves the implementation of (pre-)contractual measures or the fulfilment of performance obligations, the legal basis is art. 6 para. 1 lit. b DS-GVO.

- If the data processing serves the fulfilment of legal obligations, art. 6 para. 1 lit. c DS-GVO is the legal basis.

- If the data processing serves the fulfilment of our legitimate interests, art. 6 para. 1 lit. f DS-GVO is the legal basis.

- If the vital interests of the data subject or another natural person make the processing of personal data necessary, art. 6 para. 1 lit. d DS-GVO is the legal basis.

If we grant third parties access to the collected data or pass on data to third parties in the course of data processing, this is done on the basis of the aforementioned legal permission.

If the data processing is carried out on the basis of a contract processing agreement, art. 29 DS-GVO is the legal basis.

e.            Transfer to third countries

It cannot be ruled out that personal data is transferred to and processed in third countries, such as the USA (for example, via the US parent company of Facebook Ireland ltd, Facebook Inc, 1601 Willow Road Menlo Park CA 94025 USA). This is done on the basis of a legal basis according to section I.2. of this privacy policy.

Please note that the European Court of Justice has deemed the level of data protection in the USA to be insufficient. In particular, there is a risk that your data may be processed by US authorities for control and monitoring purposes without any legal remedy. Please check with the provider before accessing the content. If you access our Facebook pages, you consent to the processing of your data in the USA in accordance with Article 49 (1) sentence 1 lit. a DS-GVO.

f.             Cookies

Facebook uses so-called "cookies" to store and process data. Cookies are small text files that are stored on the user's terminal equipment. Cookies are used to store user information during the visit.

Stored cookies can be deleted by the user in the system settings of the browser. In addition, the setting of new cookies can be prevented in the settings. This can lead to functional restrictions.

Further information is available at: https://www.facebook.com/about/privacy/.

Users have the following options to object (so-called opt-out):

https://www.facebook.com/settings?tab=ads

http://www.youronlinechoices.com

http://www.aboutads.info/choices/

3. Instagram

a.            General

In the following, we would like to inform you about the purpose, type and scope of the processing of personal data via social pages that we maintain on Instagram.

We would like to point out that Instagram is part of the Facebook group of companies. Please therefore also note the information on Facebook. 

Insofar as we process the data transmitted to us ourselves, we are the controller within the meaning of the GDPR. If the transmitted data is also or exclusively processed via Facebook, the following is also the data controller

Facebook Ireland Ltd.

4 Grand Canal Square

Grand Canal Harbour

Dublin 2 Ireland

is the data controller within the meaning of the GDPR.

You can contact Facebook's data protection officer via the online contact form provided by Facebook at https://www.facebook.com/help/contact/540977946302970.

b.            Types of data processed

If you contact us via Instagram, the following data will be processed by us:

- Users' inventory data, such as names, addresses.

- User contact data, such as email address, telephone number

- Users' content data, such as photos, videos, texts.

c.            Purpose of the processing

- Making the social media page on Instagram available.

- Responding to queries via messenger, communicating with users

- Marketing purposes

- Advertising purposes

Facebook/Instagram continues to use user data for the following purposes

- Advertising

- Creation of user profiles

- market research

d.            Legal basis

In accordance with art. 13 para. 1 lit. c DS-GVO, we inform you of the legal basis for data processing below.

- If the data processing is based on your consent, the legal basis is art. 6 para. 1 lit. a and art. 7 DS-GVO.

- If the data processing serves the implementation of (pre-)contractual measures or the fulfilment of performance obligations, the legal basis is art. 6 para. 1 lit. b DS-GVO.

- If the data processing serves the fulfilment of legal obligations, art. 6 para. 1 lit. c DS-GVO is the legal basis.

- If the data processing serves the fulfilment of our legitimate interests, art. 6 para. 1 lit. f DS-GVO is the legal basis.

- If the vital interests of the data subject or another natural person make the processing of personal data necessary, art. 6 para. 1 lit. d DS-GVO is the legal basis.

If we grant third parties access to the collected data or pass on data to third parties in the course of data processing, this is done on the basis of the aforementioned legal permission.

If the data processing is carried out on the basis of a contract processing agreement, art. 29 DS-GVO is the legal basis.

e.            Transfer to third countries

It cannot be ruled out that personal data is transferred to and processed in third countries, such as the USA (for example, via the US parent company of Facebook Ireland ltd, Facebook Inc, 1601 Willow Road Menlo Park CA 94025 USA). This is done on the basis of a legal basis in accordance with point I. 2. of this data protection declaration.

Please note that the European Court of Justice has deemed the level of data protection in the USA to be insufficient. In particular, there is a risk that your data may be processed by US authorities for control and monitoring purposes without any legal remedy. Please check with the provider before accessing the content. If you access our Facebook pages, you consent to the processing of your data in the USA pursuant to Art. 49 (1) sentence 1 lit. a DS-GVO.

f.             Cookies

Facebook uses so-called "cookies" to store and process data. Cookies are small text files that are stored on the user's terminal equipment. Cookies are used to store user data during the visit.

Stored cookies can be deleted by the user in the system settings of the browser. In addition, the setting of new cookies can be prevented in the settings. This can lead to functional restrictions.

Further information is available at: https://help.instagram.com/519522125107875?helpref=page_content. 

Users have the following options to object (so-called opt-out):

https://www.facebook.com/settings?tab=ads

http://www.youronlinechoices.com

http://www.aboutads.info/choices/

 

I.             Data transmission for the improvement of page functionality

1. ratings by Trusted Shops

a.            Description and scope of data processing

We use the rating tool of the company Trusted Shops. The provider is Trusted Shops GmbH, Subbelrather Str. 15c, 50823 Cologne.

 

If the user clicks the checkbox "Rate later" during the ordering process, the provider receives the user's email address. The user may receive e-mails from the provider reminding him/her of the submission of a rating.

Further information on the duration of storage is available at https://www.trustedshops.de/impressum/.

b.            Legal basis for data processing

The legal basis for the processing of data after the user has clicked on the checkbox is Art. 6 para. 1 lit. a DSGVO.

c.            Purpose of data processing

The aforementioned data collected is used to obtain user ratings. These serve to advertise the goods and services offered.

d.            Duration of storage

Your data will be deleted when it is no longer required for our business processes and there are no legal storage obligations to the contrary. We have no influence on the storage of data by the provider. You can reach the provider at the contact details above.

a.            Possibilities of objection and removal

Consent to the sending of e-mails can be revoked at any time vis-à-vis the provider or the person responsible. 

2. google fonts

a.            Description and scope of data processing

This website uses external fonts, so-called Google Fonts. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

When the website is called up, the font files are loaded from the server of Google Inc. These servers may also be located in the USA. In the process, for example, which pages the user has called up are transmitted, as well as the IP address of the user's end device.

Further information is available at https://developers.google.com/fonts/faq?hl=de-DE&csw= or at https://policies.google.com/?hl=de.

b.            Legal basis for data processing

The legal basis for the processing of the users' personal data is Art. 6 para. 1 lit. a DSGVO.

c.            Purpose of data processing

The use of Google Fonts improves and optimises the presentation and display of the website.

d.            Duration of storage

We have no influence on the storage of the data with the provider. You can reach the provider at the contact details above.

e.            Possibility of objection and removal

We are not aware of any possibilities for objection or removal.

1. google translate

a.            Description and scope of data processing

On our website we use the translation service Google Translate. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

By using the service, information about the use of the website (click behaviour, including your IP address) may be transmitted to the provider. The data may be transferred to a server of the provider in the USA and stored there.

You can find more information on this at https://policies.google.com/privacy?hl=de.

b.            Legal basis for data processing

The legal basis for the processing of the data is Art. 6 para. 1 lit. a DSGVO.

c.            Purpose of data processing

Google Translate is used in the interest of easy accessibility and accessibility of our online offers for international visitors.

d.            Duration of storage

We have no influence on the storage of data by the provider. You can reach the provider at the contact details above.

e.            Possibility of objection and removal

The user can prevent the transmission of data to the provider by deactivating the JavaScript.

I. Rights of the persons concerned

1. right to information

Any person affected by the processing of personal data may request confirmation from the controller as to whether personal data of the data subject are being processed. 

If such processing is taking place, you may request information from the controller about the following:

- Purposes of processing

- the categories of personal data being processed

- recipients or categories of recipients to whom the personal data concerned have been or will be disclosed

- the planned duration of the storage of the personal data relating to you or, if it is not possible to provide specific information on this, the criteria for determining the duration of storage

- the existence of a right to rectify or erase the personal data concerning you, a right to restrict processing by the controller or a right to object to such processing

- the existence of a right of appeal to a supervisory authority

- Any available information on the origin of the data, if the personal data is not collected from the data subject

- The existence of automated decision-making, including profiling, pursuant to Article 22(1) and (4) of the GDPR and, at least in these cases, meaningful information about the logic involved and the scope and intended effects of such processing for the data subject.

- The data subject also has the right to request information on whether personal data concerning him or her are transferred to a third country or to an international organisation. In this context, you may request to be informed about the appropriate safeguards pursuant to Article 46 of the GDPR in connection with the transfer.

- In the case of data processing for scientific, historical or statistical research purposes:

o This right of access may be limited to the extent that it is likely to make impossible or seriously impair the achievement of the research or statistical purposes and the limitation is necessary for the fulfilment of the research or statistical purposes.

 

1. right to rectification

Data subjects have a right to rectification and/or completion vis-à-vis the data controller if the personal data processed concerning them are inaccurate or incomplete. The controller shall carry out the rectification without undue delay.

In the case of data processing for scientific, historical or statistical research purposes:

Your right to rectification may be limited to the extent that it is likely to make impossible or seriously prejudice the achievement of the research or statistical purposes and the limitation is necessary for the fulfilment of the research or statistical purposes.

2. right to restriction of processing

Data subjects may request the restriction of the processing of personal data concerning them under the following conditions:

- if the accuracy of the personal data concerned is contested for a period enabling the controller to verify the accuracy of the personal data

- the processing is unlawful and the data subject objects to the erasure of the personal data and requests instead the restriction of the use of the personal data

- the controller no longer needs the personal data for the purposes of the processing, but the data subject needs them for the establishment, exercise or defence of legal claims; or

- if the data subject has objected to the processing pursuant to Article 21(1) of the GDPR and it has not yet been determined whether the legitimate grounds of the controller override the grounds of the data subject.

Where the processing of the personal data concerned has been restricted, those data may be processed, apart from being stored, only with the consent of the data subject or for the establishment, exercise or defence of legal claims or for the protection of the rights of another natural or legal person or for reasons of substantial public interest of the Union or of a Member State.

Where the restriction of processing has been restricted in accordance with the above conditions, the data subject shall be informed by the controller before the restriction is lifted.

In the case of data processing for scientific, historical or statistical research purposes:

The data subject's right to restriction of processing may be limited to the extent that it is likely to make impossible or seriously impair the achievement of the research or statistical purposes and the restriction is necessary for the fulfilment of the research or statistical purposes.

3. right to erasure

a.            Obligation to erase

The data subject may request the controller to erase personal data concerning him or her without undue delay, and the controller shall be obliged to erase such data without undue delay, if one of the following reasons applies:

- the personal data concerned are no longer necessary for the purposes for which they were collected or otherwise processed;

- the data subject has withdrawn the consent on which the processing was based pursuant to Article 6(1)(a) or Article 9(2)(a) of the GDPR and there is no other legal basis for the processing;

- the data subject objects to the processing pursuant to Article 21(1) DSGVO and there are no overriding legitimate grounds for the processing, or the data subject objects to the processing pursuant to Article 21(2) DSGVO;

- the personal data have been processed unlawfully;

- erasure of the personal data concerned is necessary for compliance with a legal obligation under Union or Member State law to which the controller is subject;

- the personal data concerned have been collected in relation to information society services offered pursuant to Article 8(1) of the GDPR.

a.            Information to third parties

If the controller has made the personal data concerned public and is obliged to erase it pursuant to Article 17(1) of the GDPR, it shall take reasonable steps, including technical measures, having regard to the available technology and the cost of implementation, to inform data controllers which process the personal data that you, as the data subject, have requested them to erase all links to, or copies or replications of, that personal data.

b.            Exceptions

The right to erasure does not apply to the extent that the processing is necessary

- for the exercise of the right to freedom of expression and information;

- for compliance with a legal obligation which requires processing under Union or Member State law to which the controller is subject, or for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller:

- for reasons of public interest in the area of public health pursuant to Art. 9(2)(h) and (i) and Art. 9(3) DSGVO;

- for archiving purposes in the public interest, scientific or historical research purposes or statistical purposes pursuant to Art. 89(1) DSGVO, insofar as the right referred to in section a) is likely to render impossible or seriously prejudice the achievement of the purposes of such processing; or

- to assert, exercise or defend legal claims.

1. right to information

If the data subject has exercised the right to rectification, erasure or restriction of processing vis-à-vis the controller, the controller is obliged to inform all recipients to whom the personal data concerned have been disclosed of this rectification or erasure of the data or restriction of processing, unless this proves impossible or involves a disproportionate effort. The data subject shall have the right against the controller to be informed about these recipients.

2. right to data portability

Data subjects have the right to receive personal data concerning them that has been provided to the controller in a structured, commonly used and machine-readable format. In addition, data subjects have the right to transmit this data to another controller without hindrance by the controller to whom the personal data has been provided, provided that

- the processing is based on consent pursuant to Art. 6(1)(a) DSGVO or Art. 9(2)(a) DSGVO or on a contract pursuant to Art. 6(1)(b) DSGVO and

- the processing is carried out with the aid of automated procedures.

In exercising this right, data subjects also have the right to have personal data concerning them transferred directly from one controller to another controller, insofar as this is technically feasible. The freedoms and rights of other persons shall not be affected thereby.

The right to data portability shall not apply to processing of personal data necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller.

3. right to object

Data subjects have the right to object at any time, on grounds relating to their particular situation, to the processing of personal data concerning them which is carried out on the basis of Article 6(1)(e) or (f) of the DSGVO; this also applies to profiling based on these provisions.

The controller shall no longer process the personal data concerned unless it can demonstrate compelling legitimate grounds for the processing which override the interests of the data subjects, their rights and freedoms, or for the establishment, exercise or defence of legal claims.

If the personal data concerned are processed for the purposes of direct marketing, data subjects shall have the right to object at any time to processing of personal data concerning them for the purposes of such marketing; this shall also apply to profiling insofar as it is related to such direct marketing.

Where data subjects object to processing for direct marketing purposes, the personal data concerning them shall no longer be processed for those purposes.

Data subjects shall have the possibility, in the context of the use of information society services, notwithstanding Directive 2002/58/EC, to exercise their right to object by means of automated procedures using technical specifications.

In the case of data processing for scientific, historical or statistical research purposes:

Data subjects also have the right to object, on grounds relating to their particular situation, to the processing of personal data concerning them which is carried out for scientific or historical research purposes or for statistical purposes pursuant to Article 89(1) of the GDPR.

The right to object may be limited to the extent that it is likely to render impossible or seriously impede the achievement of the research or statistical purposes and the limitation is necessary for the fulfilment of the research or statistical purposes.

1. right to revoke the declaration of consent under data protection law

Data subjects have the right to revoke their declaration of consent under data protection law at any time. The revocation of consent shall not affect the lawfulness of the processing carried out on the basis of the consent until the revocation.

2 Automated decision-making in individual cases including profiling

Data subjects have the right not to be subject to a decision based solely on automated processing - including profiling - which produces legal effects concerning them or similarly significantly affects them. This shall not apply if the decision

1. is necessary for the conclusion or performance of a contract between the data subject and the controller

2. is permissible on the basis of legal provisions of the Union or the Member States to which the controller is subject and these legal provisions contain appropriate measures to safeguard the rights and freedoms of the data subjects and their legitimate interests; or

3. is made with explicit consent.

However, these decisions must not be based on special categories of personal data pursuant to Article 9(1) of the GDPR, unless Article 9(2)(a) or (g) of the GDPR applies and appropriate measures have been taken to protect the rights and freedoms as well as your legitimate interests.

With regard to the cases mentioned in points 1 and 3, the controller shall take reasonable steps to safeguard the rights and freedoms as well as the legitimate interests of data subjects, which include at least the right to obtain the intervention of a person on the part of the controller, to express his or her point of view and to contest the decision.

3. right to complain to a supervisory authority

Without prejudice to any other administrative or judicial remedy, data subjects shall have the right to lodge a complaint with a supervisory authority, in particular in the Member State of their residence, place of work or the place of the alleged infringement, if they consider that the processing of personal data concerning them infringes the GDPR.

The supervisory authority to which the complaint has been lodged shall inform the complainant of the status and outcome of the complaint, including the possibility of a judicial remedy under Article 78 GDPR.

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